_fiat-interactive-installation-at-concept-store.jpg "Fiat – interactive installation at concept store from cheeky Video Screenshot Preview")
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⏲ Duration: 63 sec
✓ Published: 08-Jul-2008
✓ Published: 08-Jul-2008
Description:
Moving Brands, working with AKQA, have created a bespoke interactive installation at Fiat's first ever UK concept store. AKQA invited Moving Brands to work with them to create a unique interactive experience to engage, excite and inform customers.nnThe big-screen installation uses nine 40' LCD screens with 48 ceiling and wall mounted infra-red sensors that track customers movements around the store space. This tracking system enables the installation to create a real-time onscreen dialogue with
Moving Brands, working with AKQA, have created a bespoke interactive installation at Fiat's first ever UK concept store. AKQA invited Moving Brands to work with them to create a unique interactive experience to engage, excite and inform customers.nnThe big-screen installation uses nine 40' LCD screens with 48 ceiling and wall mounted infra-red sensors that track customers movements around the store space. This tracking system enables the installation to create a real-time onscreen dialogue with
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